---
title: "EMPIST Tech Talk Weekly Newsletter: Monday, November 4, 2019 - EMPIST®"
description: The EMPIST Tech Talk Weekly Newsletter! Tune in as we go over the week's highlights in tech, digital marketing, EMPIST updates, and more.
image: https://hs.empist.com/hubfs/Imported_Blog_Media/November4_Newsletter_BlogImage.jpg
---

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#### EMPIST Tech Talk Weekly Newsletter

So much Tech Talk and so little time. Tune in as we go over the week’s highlights in tech, digital marketing, EMPIST updates, and more. Keep the good times scrolling!

#### This Week’s Top Tech News

A WeWork for restaurant kitchens? The cloud meets Chipotle? No matter what you call it, this new AI food technology is taking the industry by storm. [Muy](https://home.muy.com.co/#/) is a “cloud kitchen” utilizing AI technology to predict food demands and prevent food waste. This budding trend hasn’t hit the US yet, but it’s spreading rapidly. Will the future be filled with virtual kitchens? [Read the full story \>\>](https://techcrunch.com/2019/10/30/muy-raises-15m-to-grow-its-new-cloud-kitchen-concept/)

#### The EMPIST Blog

**Spooky Cyber Stories: The Crypto Creeper**

Lost in Encryption

Welcome to the final installment of EMPIST’s Spooky Cyber Stories in honor of National Cybersecurity Awareness Month. This week, we are introducing the Crypto Creeper. Stopping at nothing to encrypt all the data you hold dear; we will go through this cyber villain’s best hacks to help prevent you from falling victim to the same fate.

Did You Know…

Cybersecurity nowadays should never be a one-and-done process. Technology is evolving constantly, and your security efforts need regular updates and maintenance. In fact, encryption is estimated to be used by over [50% of hackers](https://www.venafi.com/blog/5-worst-things-attackers-can-do-your-encrypted-tunnels) during a network attack.

So, the question is, are your systems prepared? Here are some of the ways the Crypto Creeper can gain access to your information through seemingly secure data encryption. [Read the blog \>\>](https://empist.com/spooky-cyber-stories-the-crypto-creeper-encryption/)

#### Tech Tip of the Week

**From the EMPIST Help Desk**

If you notice any strange activity or behavior on your electronic devices, contact an IT professional ASAP. The faster an incident is reported, the less damaged a hacker can cause.

#### Solve This

\*Cue dramatic game show music.\* It’s time for some Tech Trivia!

**Question: What does the term WAP stand for regarding cell phones?**

*Answer: Wireless Application Protocol*

#### What’s Happening in Digital Marketing?

We are entering the holiday season, so it’s time for the holiday ad campaigns to roll out! This year, [Gap](https://www.gap.com/) is launching a campaign focused on the gift of thought. Turning away from their usual high-energy ads with music and choreography, Gap is taking the sentimental route. With the digital shift in today’s advertising space, the clothing brand plans to push its content out on YouTube, Vevo, Facebook Watch, and online ad platforms. [Read the full story \>\>](https://www.marketingdive.com/news/gap-adopts-sentimental-tone-for-digital-focused-holiday-campaign/565940/)

#### Coffee with Kampas

**Episode 6: The Dark Web **

It’s time for another episode of Coffee with Kampas! Tune in as EMPIST’s Founder & CEO John Kampas explains some must-know information on the Dark Web. The term “Dark Web” gets tossed around a lot in the tech space. But do you really understand what it is and how it can negatively impact your business? [Watch now \>\>](https://youtu.be/pVgZTuSsBC4)

#### EMPIST Updates

**The Dangers of the Dark Web: Is Your Business Exposed?**

On Thursday, November 14th, from 8:30 am – 10:00 am join EMPIST’s Founder & CEO John Kampas as he discusses what the Dark Web is, the danger it poses to you and your business, and some simple steps you can take to defend yourself. The event is free and open to any interested attendees. Click the link below to learn more about the event or to RSVP. [Learn more \>\>](https://empist.com/dangers-of-dark-web-event)

*For more IT news, blogs and industry insights throughout the week, follow us on*[* Facebook*](https://www.facebook.com/empist/)*,*[* Twitter*](https://twitter.com/Empist)*, *[*LinkedIn*](https://www.linkedin.com/company/empist/)*, and*[* Instagram*](https://www.instagram.com/empistgroup/)*.* 

 

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### Got A Question?

Feel free to contact us with any questions about this post or anything else you may be interested in finding out.

###### Categories

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###### Recent Posts

- [What Every Business Needs to Know About Ransomware Protection](https://hs.empist.com/blog/what-every-business-needs-to-know-about-ransomware-protection)
- [How to Choose the Right IT Support Model for Your Business](https://hs.empist.com/blog/how-to-choose-the-right-it-support-model-for-your-business)
- [Hidden Risks of Shadow IT and How to Mitigate Them](https://hs.empist.com/blog/hidden-risks-of-shadow-it-and-how-to-mitigate-them)
- [What Small Business Owners Should Know About Network Security](https://hs.empist.com/blog/what-small-business-owners-should-know-about-network-security)
- [5 Ways Co-Managed IT Services Can Boost Your Team’s Efficiency](https://hs.empist.com/blog/5-ways-co-managed-it-services-can-boost-your-teams-efficiency)

## Related Articles

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